ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

A NEW COLLECTION + WEBSITE UPDATES

Welcome to the new year. In the spirit of the fresh start a new year brings, we present a new Collection and invite you to explore updates to our website.

About the Collection

This past summer on the Journal, we started an artist series that profiled female artists and designers like Frida Kahlo, Louise Nevelson, Clarie McCardell, Sonia Delaunay, and Anni Albers. Each of these women was actively making and designing during the first half of the 20th century and has paved the way for women today who work in these industries. While we explored their work, we also examined their own personal styles.

ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

Frida Kahlo’s way of dress stood out to us, as it is evident in her self-portraits. Her richly embroidered garments were modified versions of traditional Mexican clothing and acted to reflect her feelings about femininity, politics, and her own body.

A series of garments in our new Collection are inspired by the elaborate embroidery from Frida’s dresses. We introduce them alongside favorite designs, like our Rib Dresses and Flora pattern, that carry over into the new Collection.

ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

Explore the Collection here, in a new place on alabamachanin.com (more about that below).

ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

P.S.: We will continue to highlight artist Frida Kahlo on the Journal this month, in a series of posts about her work, style, and cooking. Be sure to check back.

About the Website

ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

As we reimagined select styles for the new Collection, we developed hand- and machine-sewn techniques that are used in the same garment. Whether machine- or hand-sewn, every garment we produce is artisan made—they are simply created with different forms of craft. So, as our designs evolve to include both machine and hand-sewn, our website updates to reflect those changes. To make our process clearer to our customers, we fold our Collection and Essentials back together into one section on alabamachanin.com.

ALABAMA CHANIN - NEW COLLECTION + WEBSITE UPDATES

Under the Alabama Chanin header, you will see options for Collection and Home + Table. The Collection category includes all of our garments and accessories and will live here permanently. You’ll find popular machine-sewn rib garments, core styles, and hand-embroidered pieces here that are meant for everyday wear. Next month, we will introduce a Bridal and Evening Wear section with designs for special occasions.

We welcome these changes that improve navigation on our site and allow you to find what you are looking for with fewer clicks. If you need help navigating our site, give us a call at 256.760.1090 or email orders (at) alabamachanin.com.

3 comments on “A NEW COLLECTION + WEBSITE UPDATES

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  1. Ilene sicanoff

    I would like to purchase the pattern for the draw string pants and car coat only is that possible. It looks like your new book does not have them in there I can not possibly make everything in your new collection. I have your three other books in my collection already. Just interested in these two patterns and maybe fabrics for them. Not the whole collection. Please let me know if this is possible. Love your clothes

    Reply
    1. Alabama

      Hello Ilene,

      The Car Coat and Drawstring Pants patterns are part of our 2017 Build a Wardrobe subscription. You will be able to purchase the individual digital patterns for them once they launch later in the year—separately from the subscription. The Car Coat digital pattern will launch in April for the second quarter of Build a Wardrobe, and the Drawstring Pants digital pattern will launch in October for the fourth quarter of Build a Wardrobe.

      Please let us know if you have any other questions.

      Reply
  2. Monica

    This collection and the last collection were your best so far. The lace look and this beautiful Freda inspired look are so beautiful as are the shape of the items

    Reply