“Natalie and her team lead with the heart. The passion they have for people and mother earth is palpable. It is evident in everything they do – from fabrics to food, from hospitality to home goods, from workforce development to the way they share the work of others they admire.” —Malia Mills, swimwear designer and creator of the love thy differences (™) movement

Learn more about Malia Mills and The House of Hell Yes.

Follow along @maliamillsnyc and #hellyesbrasizedswimwearseparates.

We approach the culmination of the 21 Years celebration with new entries from 2016 – 2019 that will be introduced this Friday. The work deepens with collaborations with designers (like our very own Erin Reitz, Burt’s Bees Baby, and Heath Ceramics) and events for the community. 

This celebration marks Natalie’s legacy in sustainable design and honors our collaborators, team, friends, community, artisans, and those that have inspired Natalie and Alabama Chanin through their work and partnerships over the decades. 

Explore the 21 Years Celebration and find designs symbolic of Natalie’s journey in the 21 Year Collection. 

@ Alabama Chanin 

New zero waste reclaimed down and waffle styles are introduced in our One-of-a-Kind Collection.

The Holiday Gift Guide from Alabama Chanin features favorite Alabama Chanin designs, hand-crafted housewares, and accessories to give and enjoy through the holidays.

Explore thoughtfully designed garments suited to any wearer, sustainable goods for the home and life, and more gifts we love this season.

We’ve organized an overview of production and shipping deadlines to help you understand your holiday purchase timeline.

November 14th | Last day for Hanukkah hand-sewn orders  

November 21st | Last day for Hanukkah machine-sewn + DIY Kit orders  

December 5th | Last day for hand-sewn orders 

December 15th | Last day for AC machine-sewn orders

December 16th | Last day for TSOM DIY kits 

December 21st | Last day for 2-day shipments 

December 22nd | Overnight shipments begin

@ The School of Making 

November’s Swatch of the Month highlights the Tartan Stencil in two variations, and this month’s swatch inspiration is designing and embroidering with fabric scraps. We’ve partnered with FABSCRAP—a textile recycling non-profit dedicated to countering the fashion industry’s commercial textile waste problem. Subscribe for embroidery exploration, an exclusive newsletter with instructions and inspiration here

Look for 2022’s Swatch of the Month Subscription coming soon….

@ The Factory    

Plan your visit to view the Collection firsthand, work with our team, experience Alabama Chanin in-person, and learn more about our commitment to responsible production, sustainable practices, and thoughtful design.   

Customization is among the many benefits of lean-method manufacturing. Because our garments are made to order, we offer the complimentary service of adjusting hemlines along the sleeve and body up to 3”. Note hemline adjustments at checkout, or connect with our team to learn more about opportunities to further customize fit.


Monday by appointment only 
Tuesday – Friday | 10am – 5pm      
Saturday and Sunday | Closed           

Visit us at:      
462 Lane Drive      
Florence, Alabama 35630         

Contact our store team:      
Catherine Counts:
+1.256.760.1090 x 114

Lily Rausch:
+1.256.760.1090 x 108

Haley Heinkel:
+1.256.760.1090 x 116

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