Tag Archives: Instagram



This year was a busy and productive year for all of our divisions at Alabama Chanin. The School of Making and The Factory teams worked hard to introduce new and expanded programming for our customers. Our design team launched new home items and Collection #30, which produced some of our most intricate and beautiful garments yet.

It was a year of change with new team members, office rearranging, organizing, goal setting (and exceeding), and a lot of personal and professional growth along the way. We’re proud of our team, and we’re grateful to do what we do every day. We look forward to the fresh start a new year brings, and we hope you’ll continue to follow along on our journey.


Follow us on Instagram to see our design and production studio, Building 14 manufacturing facility, new garments and products, what inspires us, and more. And check back on the Journal tomorrow for a full recap of our year.

Happy New Year to all,
xoNatalie and all of us @ Alabama Chanin



We’ve stated before how much our maker community continues to inspire us, and we’ve been so excited to see how you’ve used our programs and patterns to expand your creativity throughout the past year.

Host a Party opened up new opportunities for reaching out in your own communities and teaching sustainable practices in a way unique to you. Build a Wardrobe gave full creative control over your handmade wardrobe by providing you with patterns, instructions, and fabric choices tailored to best suit your life.

Our team traveled to France and spent a week at Chateau Dumas working with a group who was able to immerse themselves in our techniques and methods—all in the French countryside. We had a wonderfully successful year of workshops here at The Factory with visitors from all over the country and the world. And we launched a new DIY collection with new silhouettes, patterns, and color options.

We have so much planned for the coming year, and we can’t wait to share it all with you. Thank you for allowing us the opportunity to create with you and for you. Follow along @theschoolofmaking on Instagram, and share your process and projects with us using the hashtag #theschoolofmaking.



2016 brought a lot of change and growth at The Factory. Our team worked hard to provide our community with fresh, creative lunch specials, seasonal cocktails, special events, and an expanded catering program—making this our best year yet. Thank you to all of you, near and far, for visiting us at The Factory. We feel the love daily, and we truly appreciate your support of our mission to share local, sustainable food with you.

For the most up-to-date information from The Factory Café—including menus, daily specials, and a peek into our kitchen—follow @alabamachaninfactorycafe on Instagram. And if you’ve visited us, please share your experience using the hashtag #alabamachaninfactorycafe.


Some time ago, I started following Daily Overview on Instagram and have loved watching the patterns of our planet unfold. Daily Overview isn’t our first opportunity to view Earth from above, but it does make me stop (if only for a second) every day to think about a bigger picture.

There is a phenomenon called the Overview Effect, that is reported by astronauts after viewing earth from space for the first time.  It was first reported in 1969 during the Apollo 9 mission by Russell “Rusty” Schweikart as a feeling that the whole universe was profoundly connected.


I first heard about this experience from an episode of On Being with Krista Tippett featuring Nikki Giovani, called “Soul Food, Sex, and Space.”  Krista explained, “it [the Overview Effect] refers to ‘the experience of seeing firsthand the reality of the Earth and space, which is immediately understood to be a tiny, fragile ball of life hanging in a void, shielded and nourished by a paper-thin atmosphere. From space, national boundaries vanish. The conflicts that divide people become less important and the need to create a planetary society with the united will to protect this pale blue dot becomes both obvious and imperative.’”

Today you can follow NASA on Instagram and some of its astronauts on Twitter (more here.)

Nothing like some daily Overview Effect to keep perspective.

P.S.: The term “Overview Effect” was coined by Frank White in his book, The Overview Effect: Space Exploration and Human Evolution

Photos in the top grid are from the Daily Overview Instagram. Photos in the second grid are from the NASA Instagram.


Our maker community has grown substantially in the past few years thanks to an increased interest in slow fashion and a do-it-yourself attitude. We’ve seen engagement, respect, collaboration, and beautifully-made contributions from many of you in The School of Making, which includes both a design and manufacturing service that facilitates production for other, smaller designers and also materials and patterns for home sewers who want to create sustainably.

We are excited to announce a new Instagram account dedicated to the educational arm of our company: @theschoolofmaking.

Follow along to keep up with our latest DIY projects, workshops, and an inside look at what’s going on in our studio and Building 14 production facility. And be sure to use #theschoolofmaking when you share your own projects so that we can continue encouraging one another to keep learning and creating.

Thank you to the makers who allowed us to share their photos. Photos courtesy of @annethrallnash, @bethbillups, @christine.chitnis, @designthirtyone@eaclaes, @iambestitched, @lisa.gerber, @melaniebuffett, @nellknits, @smmczyk, @sock_walker, @vicki.knitorious, @wanderingmuse.



2015 was a year full of making, partnerships, learning, and growth. We truly appreciate each and every one of you and the love and support you show for us every day. We are excited to see what 2016 holds for us and hope that you’ll follow along.

Happy New Year to you and yours.


P.S. – Follow us on Instagram, Facebook, Pinterest, and Twitter for (almost) daily updates.


We are constantly inspired and impressed by our DIY community and what you make and share. We loved sharing your projects as a part of #MeMadeMay and wanted to highlight more of our recent #theschoolofmaking favorites from Instagram.

With the weather (finally) cooling, now is the perfect time to settle in and sew something new. So, choose a pattern, alter it (if needed) with help from Alabama Studio Sewing Patterns, cut, stencil, and sew along with our entire DIY community on Instagram. Or, if you’d rather get straight to sewing, choose from one of our DIY kits (or get really creative and design your own).

Photos courtesy of @vicki.knitorious, @tantesophie, @jessica_k_mf, @sojbird, @oldsaltstudios, @lotsaland, and @displaylady.

P.S. Follow us on InstagramFacebookTwitter, and Pinterest.

P.P.S. Use our hashtag #theschoolofmaking to share your latest Studio Style DIY project.


This week we reach the three-year anniversary (and the 10,000-follower milestone) of our Instagram account. We’ve enjoyed the projects you’ve shared through #theschoolofmaking and the meals you’ve had at The Factory through #alabamachaninfactorycafe. Thanks for all of the ongoing conversations and for following along…

P.S. Follow us on InstagramFacebookTwitter, and Pinterest.


If there’s something we have learned from our DIY community and The School of Making programming, it’s that our fellow makers can be passionate and prolific. In a world focused on “fast fashion” we are constantly inspired to see so many taking time and effort to create meaningful things.

Quite a few of you have participated in Me Made May over the course of the last month. For the uninitiated, Me Made May was dreamed up by Zoe Edwards, a blog writer who, for the past 5 years, issued a challenge for makers across the globe to wear clothing they have created, during the month of May. While not everyone can wear something handmade every day, many have taken up the challenge with gusto.

So for May’s Month of Instagram, we are posting some of your beautiful photos of Me Made May garments alongside Alabama Chanin’s photos. If you participated this year (and have not done so already), please post your photos to Instagram and Twitter using the #mmmay15 hashtag – and also #theschoolofmaking, if yours is an Alabama Chanin garment.

Photos courtesy of @catcounts, @differentmeasure, @ebbandsew, @goodyarmamona, @heyallday, @hisclementine, @kaygardiner, @krrbsale, @lauramaedesigns, @lavalark, @making.it, @mbmoore, @melaniefalick, @qoyah_yisrael, @reneeplains, @subloke, and @yarnonthehouse

P.S. Follow us on InstagramFacebookTwitter, and Pinterest.

P.P.S. Use our new hashtag #theschoolofmaking to share your latest Studio Style DIY project.


Like the rest of the world, the fashion industry has widely utilized Instagram (the photo sharing app with over 300 million users) to share insider glimpses into brands and lives, highlight the creative process, and find simple ways to connect to followers. Brands and consumers are sharing personal, visual “moments” in their lives (of course, perfectly oriented and filtered). In celebration of this relationship between the fashion industry and social media users, the Council of Fashion Designers of America (CFDA) released their newest book, titled Designers on Instagram: #Fashion.

The book includes photos from CFDA designers (including Alabama Chanin), hand selected by the council and separated into five chapters, categorized by hashtags: #BehindtheSeams, #Selfies, #Inspiration, #Fashion, and #TBT (aka “Throwback Thursday,” for the uninitiated).

The colorful hardbound release is appropriately square shaped, like all Instagram photos. We think it’s a beautiful volume; the photos make you feel like a fashion insider, even if you are on your couch eating popcorn in your pajamas (no comment) or dressing a seven-year-old for school (or at least trying to dress a seven-year-old).

Continue reading


2014 has been another year of making, learning, and growing. Thank you for the love and support you show us each and every day.

Have a wonderfully happy New Year.


P.S. Follow our journey on InstagramFacebookTwitter, and Pinterest to see what new and exciting things 2015 holds for us.


It’s been an inspiring few months (and a most amazing year). Thank you for making this journey
with us.

We are grateful one and all…

Happy days to you and yours,
Natalie and all of us @ Alabama Chanin



It’s hard to believe that this month is almost over. There is so much to be thankful for – and so much to look forward to.
Wishing you and yours a happy holiday season.



This year, with MAKESHIFT 2013, we expand ideas that were born from MAKESHIFT 2012 to create a global conversation among artists, designers, and makers. The first part of the MAKESHIFT 2013 SERIES took place at the Standard, East Village where panelists and conversation guides Cathy Bailey – Heath Ceramics, Rosanne Cash – Singer/Songwriter, Natalie Chanin – Alabama Chanin, Jessamyn Hatcher – Professor of Global Studies, NYU, Nathalie Jordi – People’s Pops/Writer/Author, Tift Merritt – Singer/Songwriter, Andrew Wagner – Krrb, and Kristen Wentrcek – Wintercheck Factory, shared their stories and experiences involving collaborative projects and making within their industries. Throughout the evening, guests were invited to express their thoughts from the conversations, literally or conceptually, using an organic cotton tote bag from Alabama Chanin as a blank canvas. A variety of materials were also provided to design, decorate, and customize each bag.